About me

I help businesses build product and experience strategies. I build, grow and lead teams of designers to facilitate research, ideation and design experiences to implement and deliver on those strategies.

I too am happy to be hands on as a product/UX designer, I have a background in research, UX design, UI design and stints as a product owner.

I like me and my teams to work with all areas of a business identifying and resolving problems that have value for both the business and the end user.

Read my CV

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Experience and skills

Discovery

Data Analysis (Adobe analytics, Mouse flow & User zoom)
User interviews & surveys
Task analysis and persona creation
Information architecture (Tree testing, card sorting)
Competitor & industry evaluations
"As-is" Experience mapping

Define

Storyboarding
"To-be" Experience mapping
User flows
Concept sketches
Wireframes (Sketch, Axure, Adobe XD, Figma)
Pattern libraries and design systems
Prototyping & user testing (Axure, Invision, Figma)

Design leadership

Strategy and planning
Design operations
Coaching and mentoring
UX recruitment
Goal setting
Performance evaluations
HR admin

Collaboration

Workshop organiser & facilitator
Design critiquing/reviewer
Excellent communicator
Flexible
Adaptive
Effective stakeholder management

Product ownership

Strategic business planning
Data led decision making
Product backlog grooming
Agile/Lean delivery
Commercial mindset

About: CV